Associate Brand Manager

Marketing & PR Marketing & PR
This is an excellent opportunity to join our Total War Brand team at our multi award-winning studio. Working closely with the rest of the Total War Brand Team, the Associate Brand Manager works in support of a Senior Brand Manager and will assist in the brand development and marketing execution of their assigned Total War products globally.

Owning and managing aspects of product development, marketing strategy, key asset delivery (including packaging, advertising and websites), the Associate Brand Manager is an enthusiastic product evangelist for the TW brand both externally and internally.

In addition to strong planning and project management skills, the role demands constant high-quality communication and relationship management with all teams within the studio and all levels of seniority within the larger publishing structure.

Though some level of previous product or brand experience is an advantage, this role would suit an applicant with strong organisation skills, a desire to forge a career in marketing and a passion for the industry.

Key Responsibilities

You will support the Senior Brand Manager in implementing the global brand marketing strategy for their assigned Total War titles, ensuring deadlines are achieved and input and approvals are gained from all stakeholders as required. You will also manage the development, research, ownership and implementation of the global brand marketing strategies for specific Total War title, where relevant on assigned products.

As an Associate Brand Manager on the team, you will contribute to the scheduling and submission of materials to the relevant age rating bodies or other external approval holders as required. Will also contribute to and manage key 3rd party partnerships, ensuring directly profitable or co-promotional relationships are upheld and effective. A key element of the role is to ensure that any committed spend on assigned products is efficiently handled, maximized and the work produced to agreed budget and time scales.

You will communicate and work with internal teams and external creative agencies to project manage consumer marketing campaign elements. You will also schedule and achieve planned dates for all central brand marketing deliverables and ensure regular communication of planned dates to territory teams as well as key internal stakeholders.

Developing and maintaining productive working relationships with members of relevant teams is crucial to the success of this role. This is essential to gain buy in, input and where relevant approval on strategies, activity and creative. You will responsible for developing close working relationships within the Brand Team, the Studio and teams within the larger SEGA corporate and local territory structure.

You will work closely with central product managers and the rest of CA Brand Management to understand global and local campaign timings and ensure that asset requirements are scheduled in good time so that art and development resource are adequately secured. You will also contribute to the smooth operation of the rest of the team and studio, proactively performing other marketing and communications tasks as required, playing a significant part in the success of the team in general.

Knowledge, Skills and Experience 

  • A thorough appreciation of strategy games, and Creative Assembly titles, is an advantage
  • Good project management and planning skills
  • Previous involvement in brand/product launches
  • A motivated self-starter with demonstrable experience of creative thinking, creative critique and good organisation
  • Current and on-going knowledge of competitor products and campaigns within the industry
  • Excellent relationship building and communication skills
  • Good verbal and presentation skills, to all sizes of audience
  • Exceptional writing and reporting skills
  • Willingness to travel when necessary and spend occasional days at SEGA’s Brentford HQ

We offer a fully bespoke funded relocation package for you and your dependants and you’ll be supported through the process with our dedicated Relocation Specialist. We offer a fully bespoke funded relocation package for you and your dependants and you’ll be supported through the process with our dedicated Relocation Specialist. 

We also have an excellent range of benefits to support your work life balance, including:
  • Generous holiday allowance plus full studio closure over the Christmas and New Year period, as all UK Bank holidays
  • Annual discretionary studio bonus
  • Defined career development pathways and personalised training support so you can truly excel in your area of expertise
  • Support in Learning and Development; internal masterclasses, prestigious creative workshops to inspire and enthuse including internal programming conferences, on-site training with renowned specialists as well as global conference attendance
  • Private medical and dental insurance, life insurance, permanent health insurance, critical illness cover and free health care screening
  • Season ticket travel loans and cycle to work scheme
  • Free bike servicing and discounted car valet service on site
  • Free games and merchandise plus access to our extensive games library
  • Free breakfast every day - toast, bagels, pancakes, cereals, yoghurts, fresh fruit, smoothies, juices, milkshakes and more in our fully stocked kitchen
  • An employee assistance programme and onsite wellbeing sessions
  • In-studio heavily subsidised massage therapy
  • Discounts portal giving access to a wide range of extras such as heavily discounted home technology, travel insurance, corporate gym membership, cinema tickets, holidays, trips out and Ikea vouchers
  • Amazing studio parties such as our CA Summer Festival, a Christmas Party for you and your partner plus a separate Children’s Christmas Party. We also have our wrap parties for all our releases.
  • Free Japanese lessons, life drawing, creative writing and Pilates classes
  • A range of CA Social events including the annual sponsored Walking Challenge to 100Km, Couch to 5k in our beautiful local park, basketball, game and movie evenings, board game club, 5-a-side football, CA Choir, Sword fighting (yes, sword fighting) and loads more
  • We offer discounts with local businesses, including estate agents and local shops to support our local economy

We are Creative Assembly

We gather the greatest talent out there, coming together to craft authentic and detailed experiences of the highest quality.

We focus on our strengths and embrace our uniqueness, collaborating across teams and giving everyone the trust and respect to be masters of their craft.

Our values form the foundation of our culture and ethos:
  • Quality - Everything we do is about quality, from individual actions to final products, we take pride in the detail and authenticity of all our creations.
  • Focus - We focus on our strengths as a studio. Our teams might work across different projects, but our goals and vision should be clear for everyone.
  • Teamwork - We are a collective who thrive working across teams, empowering each other to succeed.
  • Respect - Respect at CA is given as a default, we respect each other as diverse and unique individuals, who come together to create games our fans will love.
  • Trust - Alongside respect, we trust each other, our teams and our leaders as experts of their craft. Everyone is given creative autonomy and freedom to make a real contribution to our projects and our legacy.
Our studio sites have disabled access. We are an equal opportunities employer and encourage applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, gender reassignment, marriage or civil partnership, pregnancy or maternity, religion or belief.